In an effort to better market its foreclosed property listings, Lansdale, Pennsylvania-based Keystone Asset Management, a national provider of comprehensive REO, default management, and property valuation services, recently partnered with Irvine, California-based RealtyTrac, Inc., an online marketplace for foreclosure properties.

“Our strategic partnership with RealtyTrac will help us leverage our exposure to the marketplace and assist our agents in promoting the properties to interested buyers across the country,” said Jane Hennessy, EVP of Keystone.

Teaming up with RealtyTrac will give greater market visibility to Keystone’s foreclosed listings, which will be prominently displayed to RealtyTrac’s 3 million unique monthly visitors. Homebuyers and investors using RealtyTrac can easily make online offers or inquiries on the Keystone-provided REO properties by clicking on the “bank owned” and “make offer” tabs on any RealtyTrac search results page.

“This partnership will offer great value to our users, giving them the ability to pinpoint REO properties that lenders are actively marketing for sale and to conveniently pursue and purchase those properties,” said Rick Sharga, SVP of RealtyTrac. “Together with Keystone, we believe we can have a positive impact on the national housing market by bringing together motivated buyers and sellers of foreclosed real estate.”