Vendor Resource Management (VRM), a nationwide REO asset disposition firm headquartered in Irving, Texas, recently announced several staff promotions and appointments.

Cheryl Travis-Crawford has been named SVP of business development. Crawford is responsible for developing products and services, and identifying infrastructures toimprove efficiencies for VRM customers. Additionally, she oversees the sales and marketing team. Crawford has been in the mortgage servicing industry since 1979, and was a recipient of the Home Savings and Loan Career Development Scholarship. She is on track to receive her PhD in applied management in decision sciences from Walden University in 2010. Prior to joining the VRM team, Crawford was the director of REO sales operations for Freddie Mac from 1998 to 2008.

Bob Clark is VRM’s new director of business development, responsible for increasing market share for VRM by interacting with potential clients. Clark is a graduate of North Park College with a degree in business administration and economics. He has over 15 years’ experience in the REO industry, having worked for Freddie Mac from 1994 to 2008. In 2008, Clark received one of Freddie Mac’s coveted Premier Achievement Awards.

Althea Satterfield White is the company’s director of marketing. In this role, she is responsible for working with business segments and distribution channels to develop and execute local and national marketing and brand awareness campaigns. Satterfield White holds an MBA in marketing from Clark Atlanta University. Earlier in her

career, Satterfield White worked for 12 years in marketing and consulting with IBM Corporation, servicing federal government agencies, universities and colleges, major technical companies, and retailers. In addition, she spent over 10 years in the housing industry, most recently as manager of affordable housing initiatives for Freddie Mac, as well as serving as a Freddie Mac regional area team manager.

Vincent Humphrey has been named director of VRM’s client services. He is responsible for preserving and expanding the company’s relationships with its clients. In addition, Humphrey is tasked with creating a replicable template for client management. Humphrey received his MBA from Southern Methodist University, and was previously a senior business manager for Fannie Mae.

Alzora Baker is VRM’s VP of sales for the West Coast. Baker is responsible for expounding VRM’s business model to new clients interested in securing VRM as their outsourcer. Baker has an in-depth knowledge of the REO and short sale valuation and disposition process. Previously, she worked at World Savings as an account executive and as a VP of the residential retail division. Under Baker’s leadership, the central valley World Savings branch office was recognized as the number one loan center in Northern California in 2001 and the number two loan center in 2002. Baker was the recipient of numerous awards such as District Sales Manager of the Year, Sales Manager of the Year, and #1 Branch Sales Manager for profit growth.

Brian Daily will serve as VP of sales for the East Coast, tasked with the same responsibilities as Baker, but for VRM’s clients in the eastern part of the country. A graduate of North Central State College, Daily too has extensive knowledge of the valuation and disposition process for REOs and short sales. Prior to joining the VRM team, Daily was SVP of operations for Bank of America. He was awarded BofA’s Division Leader of the Year Award during his time there.

Vendor Resource Management specializes in reducing marketing time, while maximizing loan recovery. The company also provides pre-marketing, closing, and title service solutions. VRM is a unit of PCV MURCOR Real Estate Services, which has been providing collateral valuations for the real estate industry since 1981.